At South Bay Ford, we understand that buying a new vehicle is a major investment. You want the confidence that your truck or SUV is designed to perform right from day one. We’ve always believed that Ford builds vehicles drivers can depend on, and now one of the most reputable studies in the automotive industry is confirming that reputation.
In June 2026, J.D. Power released its 2026 U.S. Initial Quality Study, and Ford earned the top spot among all mass-market brands.
The Climb to the Top
Ford didn’t just move up the rankings; it jumped from 15th in 2023 to the top spot among all mass-market brands in 2026. It’s a notable turnaround that shows Ford’s ongoing focus on quality and customer satisfaction.
The J.D. Power Initial Quality Study tracks the number of problems owners report during their first 90 days with a new vehicle. With a score of just 152 problems per 100 vehicles, Ford beat out every other non-luxury automaker in the study.
What does that mean for you? It means that when you drive home in a new 2026 Ford, you’re choosing a vehicle with fewer early problems, technology glitches, and unexpected surprises than many competing brands.
The Heavy Hitters Keep Winning
It wasn’t just the Ford brand that received top honors. Three of Ford’s most iconic vehicles ranked highest in their segments for the second year in a row.
- Ford F-150: Once again earning the top spot among Large Light Duty Pickups, reinforcing why it continues to be America’s best-selling truck for 49 consecutive years.
- Ford Super Duty: Ranked highest among Large Heavy-Duty Pickups, proving its strength and dependability for demanding jobs.
- Ford Mustang: Topped the Sporty Car segment, showing that exciting performance can go hand in hand with outstanding quality.
Strength Across the Lineup
The recognition didn’t stop there. The Ford Escape, Explorer, Expedition, and Maverick all ranked in the top three in their respective segments.
In fact, seven of the ten Ford models in the study ranked in the top three of their categories, giving Ford the highest percentage of top-performing vehicles among all automakers evaluated.
Whether you’re seeking a fuel-efficient SUV for your daily drive or a capable truck built to handle tough jobs, you can shop confidently, knowing your next Ford is backed by industry-leading quality.
Experience the Difference at South Bay Ford
Awards are impressive, but the real test is how a vehicle feels when you’re behind the wheel. We’re proud to offer the lineup that earned the highest ranking in the 2026 J.D. Power U.S. Initial Quality Study among mass-market brands.
Visit South Bay Ford in Hawthorne, conveniently located just off the 405 Freeway, and see the difference for yourself. Our team is ready to help you explore the lineup and find the Ford that fits your lifestyle.
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