Steering into the Future: Benefits of Ford’s BlueCruise
Consumer Reports named Ford’s BlueCruise its top-rated active driving assistance system this year. With Ford’s high safety standards and innovative technology, the future of driving isn’t just about electrification. It's about automation.
Want to keep up with the latest and greatest? Ford’s BlueCruise assistance system can help! Keep reading to find out how!
What Is BlueCruise?
One innovative and most advanced feature of the Ford lineup is the highly-anticipated BlueCruise technology. But what is it exactly?
BlueCruise is an active driving assistance (ADA) system. ADA uses your car’s adaptive cruise control (ACC) to manage speed and lane centering assistance (LCA) to control steering. ACC is the advanced form of cruise control that brakes or accelerates to keep your car a set distance from other vehicles in your lane. While LCA is the steering support to keep your car at or near the center of the lane.
BlueCruise allows for true hands-free driving on prequalified sections of divided highways called Hands-Free Blue Zones that make up over 130,000 miles of North American roads. BlueCruise uses blue lighting on the digital instrument cluster to indicate when you are in a hands-free Blue Zone.
Ford’s BlueCruise continues to evolve with updates sent directly from Ford to ensure you get the best experience, just like the automatic updates on your mobile phone.
What are the Benefits of BlueCruise?
The safety benefits of BlueCruise are paramount. 94% of serious crashes are due to human error; lane assist technology and crash prevention help to save lives and reduce injuries.
Ford is enabling a new way of collaboratively driving with the technology in your car, making it safer and more comfortable, leading to less stress while driving. BlueCruise can allow drivers to relax their grip and periodically let go of the steering wheel. Your car can maintain a safe distance from other vehicles and can keep you from crossing over a lane into opposing traffic.
Enjoy the scenery
Southern California is one of the most beautiful places in the world! With driving assist technology, you can look at our stunning landscapes, architecture and people. But remember, this is not a substitute for safe driving practices.
Which Ford Models Have BlueCruise?
The 2023 Ford Models with BlueCruise currently available include:
• 2023 Ford Mustang Mach-E SUV
• 2023 Ford Expedition
• 2023 Ford F-150
• 2023 Ford F-150 Lightning
Blue Skies Ahead for BlueCruise
Ford’s BlueCruise technology continues to refine the use of sensors, cameras, and radar to detect and respond to your vehicle’s surroundings, providing a safer and more convenient driving experience.
We strive to eliminate human driver error while creating more time and space for what truly matters in life. We hope that in the future, this technology can even improve the mobility of those who cannot currently drive due to age, disability, or other factors.
Test Drive BlueCruise for Yourself
Blue Cruise is part of Ford’s Connected Service, and you get a free 90-day trial period. Interested in learning more? Come into South Bay Ford at Rosecrans off the 405 for a test drive today!